Management Team

Josh Anderson

Chief Executive Officer

If we were to describe Josh Anderson with one word it would be “passionate”.  Josh has more drive and determination than any two individuals placed together.  He knows how to think his way through and past all circumstances.  It is no wonder he has been asked to lead JD Premium as the CEO.

Early in life Josh had a desire to obtain a formal education.  Like most struggling students, he had to find a way to raise the funds.  It was at this point in his early 20’s that he decided to purchase his father’s cabinet shop.  He bought the shop, the tools and employed others to build under his direction.  The cabinet shop to that point had done well by local standards, but local standards were not enough for Josh.  He knew it could be so much more and so he went in search of top dollar contracts – contracts that were unforgiving and had to be completed on time no matter what.  This taught him to expect the unobtainable and reach the impossible.  In his own words, Josh said:  “I have made a lot of money off of these tools – referring to a hammer, drill and screws, but have never really used them.”  His greatest tools were his ability to think grander than others think and believe that anything is possible.

Thinking big was not enough on its own.  Josh had a passion for seeing other people succeed.  Because of this, Josh completed his education and went to work teaching school, but the world was too large and the classroom was too small.  After a short stint in teaching, while still running the cabinet shop, Josh was introduced to a man who saw his true potential.  This individual mentored Josh and trained him in the fine art of multi-level marketing.  Josh left the classroom for his real education.  In an incredibly short while Josh built a downline organization of over 4,000 distributors.  His ability to reach his goals coupled with his desire to help others reach their greatest potential soon invited the head hunters of most major multi-level marketing companies.  Giants who begged him to come to work for them.  Money was important to Josh, but integrity and honest values were more important.  It was at this juncture that Roger Ball visited with Josh and shared his vision of what JD Premium could be.  The leadership style, integrity and deep rooted values and fair play of the two men meshed and Josh went to work.  In less than six months he successfully built the largest downline in the company commanding a six digit income from the fruits of his leadership, drive and passion for the true free enterprise system.

Out of loyalty to the company and Roger Ball, Josh agreed to set his own personal pursuits aside and put his leadership skills to work at the corporate level as JD Premium’s Chief Executive Officer.  On any day you’ll find Josh reaching out his hand with that contagious smile lifting someone up with genuine enthusiasm and sincere compliments for their achievements.  He lives by the Golden Rule and although gifted as a brilliant business man, he is happiest when he is meeting with the IBOs.

In his free time, Josh enjoys dirt biking, fishing, golfing and spending lots of quality time with his best friend and sweetheart Katie and their three little boys.

Cheryl AndersonCheryl Kempfer

Chief Operations Officer

Cheryl Kempfer joined the company in September of 2004 and has worked in and on every aspect of the business. She has been involved in turning around and building businesses in the Direct Sales industry for thirty years.

Even when she was working in other industries or raising her 3 sons, she has never stopped building a network marketing team.

Cheryl started in network marketing at age 14 with her father’s business. She learned sales skills in his stereo stores and car dealerships. She has built her networking organizations largely with family members. Their largest downline grew to 10,000 people within 9 months.

Cheryl has grown up believing in Roger Ball’s business philosophies. She has written training manuals and has traveled with her father and Roger holding opportunity and training meetings as well.

Cheryl headed turnaround teams in manufactured housing and land development for a Fortune 500 company in Nevada. She was never happier than when she could help build a sales team and turn around a floundering business in a few short months.

She has spent her whole life in Idaho Falls with the exception of five years in Nevada.

She’s passionate about personal development and starts every day at 5 a.m. with something positive from the great masters of motivation.
“JD Premium is the culmination of all my goals in life,” says Cheryl. “It’s an opportunity I can believe in completely because it minimizes all the negatives and takes advantages of all the positives in this great industry.”

Bill Fifield

Bill Fifield

Vice President of   Marketing

Bill Fifield has spent over 30 years in corporate management in four multinational, multimillion-dollar direct sales businesses.
In various companies he has been Vice President of Sales, Marketing, Communications, and Product Development. He has built websites, founded companies, orchestrated conventions, overseen all corporate communications, and built product lines in six different companies in Utah, Idaho, and Tennessee. The industries include software marketing, educational products, cosmetics, skin care, essential oils, nutritionals, and whole food products.

He is a native of Eastern Idaho but lived in Chicago for three years where he received his MBA from Northwestern University. After leaving Chicago he returned to Idaho Falls where he and his wife Patty raised their 11 children.

He was delighted to discover JD Premium, return to his home town of Idaho Falls, and use his skills and experience to help build a business he can believe in. He is a passionate believer in all the best aspects of network marketing, personal development, and promoting products that create a healthy lifestyle.

“There’s no industry and business where I could be doing more good for people’s health, wealth, and personal development than here at JD Premium.”

Gary Campbell

Vice President of Sales

Gary Campbell has a passion for sales, personal development, and training sales teams.
Before becoming involved in the direct selling industry, he was involved in insurance sales, becoming one of the youngest Agency Managers in a large insurance firm. He led his agency to unprecedented growth.

For 18 years he was the Director of Sales Administration for a multi-million-dollar international direct sales company in the cosmetics industry. He took the company into a host of European countries and oversaw all sales efforts there.

He worked as a realtor in real estate development turning dumps and landfills along the Snake River into prime commercial properties.

He founded a cosmetics business of his own and developed a patented process for electronic color analysis.

His greatest strengths are understanding and identifying true needs and motivating a sales force to meet those needs. Gary is a gifted writer, lecturer, and teacher.

He is active in community affairs. He and his wife Sherrie have enjoyed 34 years together and have 8 children and 21 grandchildren. His hobbies include performing music and woodworking.

Zach Davis

Chief Marketing Officer

As a student of personal change for over 13 years, Zach Davis co-founded a successful personal development and leadership training company where he empowered hundreds of people to achieve peak performance in business, sales, finance, leadership, and relationships. He has been a professional speaker and trainer since 2003 and has recently co-authored his first book.

While working with an organization on the east coast, Zach increased results and drove productivity up by 68% in less than 4 months.

He recently worked in Singapore where his team of 15 individuals sold over $12,000 in 10 minutes and produced sales of over $175,000 in just over 4 days.

Zach has been a top recruiter and top producer in one of the world’s leading network marketing companies.

Using the principles he teaches, Zach started a business that generated nearly a quarter of a million dollars in a year with only 4 months of personal effort.

As a powerful trainer and driven leader he is committed to creating personal change among the Independent Business Owners at JD Premium.

Zach is passionate about personal and business growth. He is convinced, as his friend and mentor Blair Singer says, that “the distance between where you are and where you want to be is no farther than the distance between your ears!”

Zach is an Idaho native who currently resides in Idaho Falls with his beautiful wife and two children. His hobbies include fishing, golf, bow hunting, traveling the world, and spending time with his family.

Deren Smith

Vice President of Product Development

Deren Smith began his career in the chemical industry in 1992 working for the 5th largest chemical company in the world where he gained experience in agricultural chemicals, household products, automotive products, and even skin care formulations.

He is exceptional at predicting trends and creating products in a forward thinking way. In the mid ‘90s he organized and started his own publically held cleaning products company where he was first to develop a market for a portable stain remover. He has many years of management experience in protecting intellectual property, product formulation, manufacturing, warehousing, and purchasing.

He is now developing new products and managing production and distribution for JD Premium.

“I am excited about the opportunity I have here at JD Premium to not only help develop and bring to market the best, forward-thinking products in the world, but also watch them being shared and used by word-of-mouth through a dynamic network marketing opportunity I can truly believe in. I’ve found that whether I think I can or think I can’t, I’m right.”

Deren and his wife Tia have three sons and a daughter.

Ammon Kegel

Chief Financial Officer

As a young man Ammon Kegel saw first-hand the power of direct selling. He worked for a Southern Utah direct sales company to help supplement his college and mission funds. He didn’t realize at the time that he would have a key insiders’ view of the highly successful launch of JD Premium.

Ammon graduated with a BS in Accounting from Brigham Young University, Idaho and a minor in Russian and Finance.

He also obtained a real-estate license, which gave him an opportunity, with his accounting training to interview with Roger Ball for a position in five of Roger’s real estate holding companies dealing in properties in Idaho, Mexico, and Arizona. Ammon worked part-time on the accounting for JD Premium, but as it launched with such amazing growth, Ammon quickly saw the potential and was glad to accept a full-time position managing JD Premium’s accounting.

“The amount of compensation we send out each month to our Independent Business Owners is truly amazing,“ says Ammon. “It’s got to be one of the highest if not the highest in the industry. Anyone who is looking for a tool to take them out of a difficult financial situation should definitely take a close look at the JD Premium opportunity. We have professionals from other floundering industries who are making thousands of dollars a month with us after only a few short months of dedicated work. Some are even into 5-figures monthly.”

Ammon and his wife Amy have two daughters.